All figures in US$ unless otherwise specified.

Overview and Track Record

Founded in 2003. Then, started generating meaningful revenue in 2009. From 2009 to 2022, vehicle sales grew at a CAGR of 75%. In Q1-2023, sales were up 36% YoY, to 423M units. Also, from 2009 to 2022, revenue grew 66% p.a.

Chart: Tesla vehicle sales 937 units in 2009 to 1,313,581 in 2022 (CAGR 78%) and 422,875 in Q1-2023, with YoY growth from 748% in 2013 to 40% in 2022.
Tesla vehicle sales 937 units in 2009 to 1,313,581 in 2022 (CAGR 78%) and 422,875 in Q1-2023, with YoY growth from 748% in 2013 to 40% in 2022. Source: FRC / Company Fillings
Chart: Tesla revenue in million US$ from 112 in 2009 to 81,462 in 2022 (CAGR 66%), and 23,329 in Q1-2023.
Tesla revenue in million US$ from 112 in 2009 to 81,462 in 2022 (CAGR 66%), and 23,329 in Q1-2023. Source: Company

Tesla vs The Top Five Legacy Auto Makers

In 2022, Tesla’s sales were 13% (9% in 2021) of the world’s largest car manufacturer (Toyota), and 33% (14% in 2021) of the fifth largest (Hyundai/KOSE: A005380).

Chart: 2022 vehicle sales — Toyota 10,483,024, Volkswagen 8,262,300, Stellantis 5,977,000, Renault Nissan Mitsubishi 5,593,480, Hyundai 3,944,579, Tesla 1,313,581.
2022 vehicle sales — Toyota 10,483,024, Volkswagen 8,262,300, Stellantis 5,977,000, Renault Nissan Mitsubishi 5,593,480, Hyundai 3,944,579, Tesla 1,313,581. Source: FRC / Company Fillings / S&P Capital IQ / Various Sources

Additionally, Tesla’s revenue is lower than the top five legacy automakers.

Chart: last-12-month revenue — Volkswagen 307,761,500,000; Toyota 265,583,500,000; Stellantis 197,941,100,000; Hyundai 111,824,900,000; Renault Nissan Mitsubishi 91,113,430,800; Tesla 86,035,000,000.
last-12-month revenue — Volkswagen 307,761,500,000; Toyota 265,583,500,000; Stellantis 197,941,100,000; Hyundai 111,824,900,000; Renault Nissan Mitsubishi 91,113,430,800; Tesla 86,035,000,000. Source: FRC / Company Fillings / S&P Capital IQ / Various Sources

However, Tesla’s Enterprise Value (EV) is significantly higher – 1.6x that of Toyota.

Chart: enterprise value — Tesla $557,605,250,000; Toyota $359,128,400,000; Volkswagen $254,849,200,000; Renault Nissan Mitsubishi $57,145,700,000; Stellantis $27,242,600,000; Hyundai $104,236,600.
enterprise value — Tesla $557,605,250,000; Toyota $359,128,400,000; Volkswagen $254,849,200,000; Renault Nissan Mitsubishi $57,145,700,000; Stellantis $27,242,600,000; Hyundai $104,236,600. Source: FRC / Company Fillings / S&P Capital IQ / Various Sources

Tesla’s valuation multiples are significantly higher as well.

Comparables — EV/R (forward) and P/E (forward)
ComparablesEV/R (forward)P/E (forward)
Hyundai0.90x4.97x
Renault Nissan Mitsubishi0.68x6.49x
Stellantis0.14x3.14x
Toyota1.33x10.49x
Volkswagen0.78x3.99x
Average0.73x6.03x
Tesla6.48x45.36x

Tesla became the largest car manufacturer by MCAP in 2020.

Chart: market capitalization of Tesla, Toyota, Volkswagen, Stellantis, Hyundai and Renault, Apr-30-2018 to Apr-11-2023; axis -118.68b to 1281.32b.
market capitalization of Tesla, Toyota, Volkswagen, Stellantis, Hyundai and Renault, Apr-30-2018 to Apr-11-2023; axis -118.68b to 1281.32b. Source: FRC / S&P Capital IQ

EV Market Developments

All of the leading players are investing heavily in the EV space.

EV Market Developments — Manufacturer, CAPEX Budgets and New EV Models
ManufacturerCAPEX BudgetsNew EV Models
Toyota$35B: 2022-203030 by 2030
Volkswagen$200B: 2023-202810 by 2026
Stellantis$36B: 2021-202525 by 2030
Nissan, Mitsubishi, Renault$26B: 2022-203035 by 2030
Hyundai$16B: 2022-203017 by 2030
Tesla$8B: 2023-2025Launch a compact car or hatchback in 2024

In the following sections, we reviewed Tesla’s key operating metrics.

Operating Metrics, Capital Structure, and Profitability Ratios

Tesla has higher than average margins, lower debt levels, and higher profitability ratios. However, Tesla gross margins have been trending lower (25% in 2021, to 19% in Q1-2023). We are expecting margins to shrink further as Tesla has been lowering vehicle prices.

Operating Metrics, Capital Structure, and Profitability Ratios — Last 12 Months
Last 12 MonthsToyotaVolkswagenRenault Nissan MitsubishiHyundaiStellantisAverageTesla
Operating Metrics
Gross Margin17.2%17.7%16.3%20.2%19.7%19.0%23.1%
EBITDA Margin11.9%12.5%6.9%7.7%14.1%12.1%19.4%
Capital Structure
Debt/Capital50.0%53.5%55.2%55.1%27.3%41.9%10.2%
Current Ratio1.1x1.2x1.7x1.3x1.3x1.4x1.6x
EBIT Interest Coverage22.2x52.2x5.6x21.4x20.6x21.4x80.2x
Profitability Ratios
ROE9.0%9.8%2.9%10.9%26.1%8.2%28.0%
ROA2.4%2.6%1.3%2.5%7.3%2.2%10.4%
ROC3.0%3.9%1.8%3.6%13.9%3.1%16.4%

Forecasts and Projections

As a result, we are lowering our base-case DCF valuation from $207/share to $157/share.

STATEMENTS OF OPERATIONS (US$) YE Dec 31
STATEMENTS OF OPERATIONS (US$) YE Dec 312023E2024E2025E2026E2027E2028E2029E2030E
Global EV Sales Projections11,671,51713,225,66214,986,75216,982,34419,243,66221,806,09124,709,72628,000,000
Tesla Market Share14%18%19%22%25%30%34%40.0%
Tesla Vehicle Sales1,624,3382,314,4912,820,0693,715,7924,896,0196,451,1148,500,14611,200,000
Average Price Per Vehicle$62,015$55,814$49,674$44,210$39,347$35,019$31,167$27,738
Revenue100,733,676,756129,180,272,047140,084,634,442164,275,257,787192,643,257,618225,910,007,421264,921,451,619310,669,617,204
Total Revenues100,733,676,756129,180,272,047140,084,634,442164,275,257,787192,643,257,618225,910,007,421264,921,451,619310,669,617,204
COGS81,255,361,533104,201,395,661112,997,241,670132,510,257,664155,392,893,903182,227,035,863213,695,052,363250,597,147,608
Gross Profit19,478,315,22324,978,876,38627,087,392,77231,765,000,12337,250,363,71543,682,971,55851,226,399,25660,072,469,596
R&D2,921,250,0002,841,965,9852,801,692,6893,285,505,1563,852,865,1524,518,200,1485,298,429,0326,213,392,344
SG&A4,225,050,0006,459,013,6027,004,231,7228,213,762,8899,632,162,88111,295,500,37113,246,072,58115,533,480,860
EBITDA12,332,015,22315,677,896,79817,281,468,36120,265,732,07823,765,335,68227,869,271,03932,681,897,64338,325,596,392
D&A--------
EBIT12,332,015,22315,677,896,79817,281,468,36120,265,732,07823,765,335,68227,869,271,03932,681,897,64338,325,596,392
Net interest and other income63,000,00063,000,00063,000,00063,000,00063,000,00063,000,00063,000,00063,000,000
EBT12,395,015,22315,740,896,79817,344,468,36120,328,732,07823,828,335,68227,932,271,03932,744,897,64338,388,596,392
Income tax expense1,239,501,5221,574,089,6803,642,338,3564,269,033,7365,003,950,4935,865,776,9186,876,428,5058,061,605,242
Unusual/Non-recurring expense--------
Net Income (Net Loss)11,155,513,70114,166,807,11913,702,130,00516,059,698,34218,824,385,18922,066,494,12025,868,469,13830,326,991,150
EPS3.524.474.325.075.946.968.169.57

Currently, Tesla accounts for 13% of global EV sales, or 2% of global vehicle sales. We are continuing to assume Tesla will capture 40% of the global EV market, and 12% of the global auto market by 2030.

DCF Model
DCF Model2023E2024E2029E2030ETerminal
EBIT(1-tax)8,701,213,70114,110,107,11925,818,699,13830,277,221,150
Non-Cash Expenses----
Change in Working Capital(2,860,141,522)(3,448,924,408)(7,532,637,050)(5,696,130,318)
Cash from Operations5,841,072,17910,661,182,71018,286,062,08824,581,090,831
CAPEX(3,927,000,000)(6,000,000,000)(4,818,166,667)(4,818,166,667)
Free Cash Flow1,914,072,1794,661,182,71013,467,895,42219,762,924,164
Present Value1,832,225,4534,209,309,5309,088,352,11712,581,451,516431,963,168,713
DCF Model — Discount Rate, Terminal Growth, Fair Value, Shares O/S, DCF Value per Share (US$)
DCF Model
Discount Rate6.0%
Terminal Growth3.0%
Present Value484,406,292,194
Cash - Debt13,372,000,000
Fair Value497,778,292,194
Shares O/S3,169,504,301
DCF Value per Share (US$)$157.05

Fair Value vs 2030 EV Market Share

Our valuation ranges between $32 and $332 per share, when we adjust our 2030 EV-market share forecast from 15% to 75% (2% to 12% of global auto sales).

Chart: Tesla fair value against its 2030 EV market share, rising from $32 per share to $332 per share across a share axis of 0.00% to 80.00%.
Tesla fair value against its 2030 EV market share, rising from $32 per share to $332 per share across a share axis of 0.00% to 80.00%. Source: FRC

Conclusion

Our valuation is solely based on the vehicle business, and does not account for any upside from Tesla’s semi/autonomous robotaxi initiatives, as they are in early stages. Our valuation also does not account for any monetization potential for the data collected by Tesla on its drivers.

Frequently asked questions

What is FRC’s rating on Tesla (TSLA) stock?
Based on our revised fair value estimate of $157/share, we believe the shares are fully valued. Our fair value estimate is 23% below the consensus estimate of $203/share (range: $115 to $300/share).
Why did FRC lower Tesla’s fair value estimate?
In Q1-2023, TSLA’s revenue rose 24% YoY, beating our estimate by 6%, due to stronger than expected sales. However, EPS fell 23% YoY (2% below our forecast) due to margin erosion (gross margins were down 10 ppt YoY) from higher raw material/manufacturing/logistics costs, and as Tesla has been slashing vehicle prices (down 9% YoY).
How does Tesla compare with the top five legacy automakers?
Tesla sold 0.42M vehicles in Q1-2023, or 13% of the largest auto manufacturer (Toyota/TSE: 7203), 13% of global EV sales, and 2% of global vehicle sales. Yet, Tesla remains the largest auto manufacturer by MCAP ($513B) – 2.8x Toyota’s MCAP ($186B). As most of the legacy automakers have long track records, and are spending heavily on their EV initiatives, we are expecting stiff competition, and do not believe Tesla will be able to dominate the market over the long-term.
What 2030 EV market share does Tesla’s share price imply?
We believe the current share price reflects an implied market share of 41% of EV sales (12% of global auto sales) by 2030. For comparison, Toyota’s current share is 16% of global sales. Our valuation ranges between $32 and $332 per share, when we adjust our 2030 EV-market share forecast from 15% to 75%.

About the analysts

Sid Rajeev, B.Tech, CFA, MBA — Head of Research, Fundamental Research Corp.

Alexis Cabel, BAEcon — Equity Analyst, Fundamental Research Corp.

The full report — the designed PDF with all charts and the complete disclosure — remains available as published, free of charge with a free account. This page is the same analysis in the form a search engine, an AI assistant and a phone screen can read.

Disclosures. No fees were paid by TSLA to FRC. The analyst and Fundamental Research Corp. “FRC” does not own any shares of the subject company, does not make a market or offer shares for sale of the subject company, and does not have any investment banking business with the subject company. The distribution of FRC’s ratings are as follows: BUY (65%), HOLD (4%), SELL / SUSPEND (31%). ALWAYS TALK TO YOUR FINANCIAL ADVISOR BEFORE YOU INVEST.