Founded in 2013, and headquartered in China, Zepp is a smart wearable/health technology company offering a diverse range of products such as smartwatches, wristbands, earbuds, hearing devices, blood pressure measurement systems, and treadmills. Smart wristbands, and watches, make up 90%+ of Zepp’s revenue. Europe & the Middle East account for 50% of its sales, followed by North America (25%), China (10%), and rest of the world (15%).